Crowdfunding Videos
Your Top Choice for Crowdfunding Video Production in London
Crowdfunding videos are at the heart of our specialty and passion. We’ve worked with some of the most innovative start-ups across the UK, supporting them through successful equity crowdfunding campaigns on Seedrs (now Republic) and Crowdcube, helping them to raise over £20 million in private equity, with impactful and effective pitch videos. Additionally, we’ve supported exciting brands launching products through reward-based crowdfunding platforms like Kickstarter, helping them connect with backers and bring their visions to life.
Key to a successful crowdfunding video
A successful crowdfunding video seamlessly blends the key elements of various types of videos. It combines the persuasive aspects of a marketing video, showcasing the product’s unique selling points through a compelling narrative that forges a personal connection with the audience, with the authenticity and consistency of brand videos, as the unique personality of the brand should shape every facet of the crowdfunding video, from the script’s tone and narrative to the visual storytelling.
Tailoring the approach
The type of crowdfunding campaign influences the video’s focus. Reward-based crowdfunding videos emphasise the product’s appeal, creativity, and immediate value, inspiring backers and building excitement around its launch. Equity crowdfunding videos, in addition, strategically incorporate key metrics and market data, addressing potential investors by presenting not only the product’s value but also a compelling investment opportunity. Each type of video requires a distinct approach to engage its target audience effectively.
Supporting start-ups at every step of the way
As creative visual storytellers and London-based crowdfunding video experts, we’ve transformed countless pitch decks into compelling fundraising videos. Our involvement spans the entire journey, from ideating a creative story concept to crafting scripts, storyboards, and ultimately, producing and delivering engaging and effective crowdfunding videos tailored to both equity and reward-based campaigns.
Gennaro Ambrosino, the founder of Alchemedia, gained invaluable experience working alongside the former CIO of Seedrs (now Republic)—one of Europe’s largest equity crowdfunding platforms—for over 4 years. Inspired by collaborating with founders of innovative startups, Gennaro built a vetted team of creatives and copywriters, while establishing key partnerships with fundraising experts. Operating as a lean and flexible team, we have the ability to scale up when needed, ensuring exceptional quality while remaining mindful of startups’ budget constraints.
We understand that a crowdfunding video shouldn’t cost the earth. By tailoring our approach to your needs and working efficiently, we offer competitive rates without compromising on the creativity or impact of your video.
Get in touch
It all starts with a discovery call and a free consultation. We look forward to supporting your start-up at every stage, ensuring that your crowdfunding campaign is not just a funding endeavour but an impactful and memorable visual story, leaving a lasting impression on your potential investors and backers.